Assistant Manager/Senior Executive-Marketing
July 9th, 2008
A Leading TV Channel Requires:
Position: This position would report to the channel’s brand head and assisting him in the domains of brand/trade communication & development, sales enablement, PR, tie-up & internal communication.
Experience: 2-3 years
Job Responsibility:
- Liasion with the creative agency for mass & trade communication.
- Drive sales enablement with respect to editorial properties.
- Support sales team with all information on upcoming specials and customisation
- Monitor & drive avenues for PR in both mass and trade with the PR agency.
- Identify avenues and modes for tie-up in and around editorial properties.
- Create brand merchandise
- Enable views interaction and enhanced opportunities for VRM through contests etc
- Drive inter-departmental communication
Educational Qualification & Work Experience:
MBA Degree (Preferably from Premier Institutes)
# 2-3 years of work experience with at least a 1 year of work experience in brand management/communication role.
# Candidates with knowledge of media would be preferred.
# Experience in running advertising campaigns(both print as well as electronic media).
# Excellent Relationship Management skills.
# Detailed eye for planning and execution.
Posted in Other

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